Preparing Your Spa Or Esty Biz for the Holiday Season
We know the struggle of holiday preparation. It seems like Christmas comes earlier and earlier every year!
While it’s a bit silly to decorate your tree in the summer, getting your spa business ready for the holiday season a few months in advance is a fantastic idea. After all, choosing promotions, distributing advertisements, and arranging your team’s schedule requires a lot of time.
Use the coming months to tick off every box that you can before you’re in the thick of the season. What kinds of things can you do to prepare your business for the holidays?
Automate Emails with Deals and Promotions
Somewhere in the back of your mind, you’re probably thinking about some kind of holiday promotion. Maybe you have deals you want to send out to your email list. Or monthly newsletters that will have different promotions for different holidays. Perhaps you’re planning on doing both.
But it’s too early to deal with it now, right? No way!
You should not only flesh out your plans but actually write and schedule those newsletters and emails now. That doesn’t mean sending them now, of course. But once you have them done and ready, you can schedule them to go out months in advance on the exact day and time of your choosing.
Put Everyone’s Wish List on Your Shelves!
Help your customers get their holiday shopping done when they come in for treatment.
Stock your retail shelves with stocking stuffers, wish-list items, and skincare products that your clients, their friends, and their families will love!
Trend Alert: CBD
CBD is the non-psychoactive ingredient in hemp that reduces anxiety, soothes joint pain, and encourage sleep. It’s the hottest ingredient right now in skincare, beauty treatments, and even carbonated beverages!
Your clients likely want the best in pure CBD extracted from high-quality hemp, so give them the gift of Aspen Green this season. Aspen Green offers the purest form of CBD in hemp oil, body balm, and body butter.
Stock your shelves and your clients will appreciate the fact that you’re helping them cross people off their wishlist.
Reserve Space for Your Holiday Parties
Nothing is better than a holiday event to celebrate your staff, your clients, or just the new success of your business!
But you, the spa next door, and every other business on the block has the same idea. Reserve an event space now to get the hottest restaurant or club for your holiday event.
While you plan this shindig, think about your goals. How else can you show your clients that you appreciate your business? What else does your staff need this holiday season?
You can use a holiday event to raise money for a charity or communicate goals for the new year. If you have an agenda set weeks in advance, you’ll be able to sit back and enjoy the party when the day arrives.
Get into the Holiday Spirit
Bring the party into your spa or salon with some festive goodies.
Buy up some hats and headbands to set up a holiday selfie station in your lobby. Grab holiday candies and goodies to give clients on their way out the door. Even the smallest pieces of holiday cheer can help to pep up your clients and enhance their experience at your spa.
Ready to get into the holiday spirit? So are we! It’s a key focus of the upcoming class — 4 NC CEs — on September 22nd. Sign up now to secure a seat.
While you’re at it, subscribe for our email newsletter and sign up for text notifications by texting “NEWMED” to 484848. We’ll send all of the information you need to snag wishlist products and promotions on products as soon as they come out. It’s our gift to you.
